The case for reducing food waste has never been stronger. As the world’s population grows so does the increasing mountain of food that gets disposed of each year. Reducing global consumer food waste could save US$120-300 billion per year by 2030 according to a recent report by WRAP and the Global Commission on the Economy and Climate.
One third of all food produced in the world ends up as waste, while the value of global consumer food waste is more than US$400 billion per year. As the global middle class expands over the course of the decade, the cost could rise to US$600 billion, according to the new research. Reducing food waste can also make a significant contribution to tackling climate change. 7% of all global greenhouse gas emissions (GHGs), 3.3 billion tonnes CO2 equivalent (CO2eq) per year, are due to food waste. WRAP estimates that by 2030 global GHGs could be lowered by at least 0.2 and possibly as much as 1 billion tonnes CO2eq per year through food waste reductions, more than the annual emissions of Germany.
Investments of time and money will be required, but the potential economic and environmental benefits are huge, and the consequences of not taking sufficient action are serious – for billions of individuals, countries, and the food system as a whole.
The infographics below (researched and designed by WRAP)
illustrate the implications of food waste within the UK.
What is MarketGain™?
This is a low cost, high-value way of marketing and promoting your low-carbon products and services, reaching a market of over 20,000 companies across the UK. From energy efficient lighting, to waste and recycling collections, it is the only online marketing package dedicated to low-carbon products and services.
MarketGain™ will provide you with a monthly digital media campaign run through our own online media portal to promote your proposition to over 20,000 relevant company contacts across a range of (tailored / geographic) sectors including, but not restricted to, the public sector, manufacturing, hospitality, and construction. This campaign will be supplemented by a weekly Twitter feed and Linked-In ‘Product Push’ to over 500 interactive stakeholders from the environment sector to help raise your profile within the market-place.
Our database of over 20,000 contacts is made up primarily of our own contacts and contacts through a professional valued sales-lead expert who achieve an average of 90% accuracy on company details and 80% accuracy on contacts. Our contacts are in senior decision-making roles: Business Directors, Managing Directors and Financial Directors and are updated on a monthly basis. Our analytics will provide you with an overall success rate of the campaign including an ‘open’ and ‘click’ rate (compared with industry averages) and ‘bounces’; with all direct enquires being sent to you directly on receipt, so that you can act promptly to real-time sales leads.
“Green Gain has helped promote and develop sales leads across the UK for a micro-CHP unit we are looking to install in, largely, public sector organisations. Through their support we have successfully developed a sales pipeline that has blossomed into real commercial opportunities”.
Jon Cape, Managing Director, iPower Ltd
· Low-cost market exposure for your low-carbon product or service
· Access to over 20,000 relevant leads via a trusted environment sector brand
· Real-time sales lead generation
· No duplication of competing product listings
· High quality campaign designs
· No need for costly referral arrangements
· Dedicated team with over 35 years’ experience in the green economy.
For a free consultation to discuss your low-carbon product or service promotional needs, then please contact Ashley Robb on:
T: 01274 238272 / 07786 248220
- Emma Jenkins, Creative Director, EJ Catering Ltd.
- Jeanine Willoughby, CO2Sense.
- Jane Fowler, Marketing Director, Crompton Controls.
- Ray Saunders, Operations Manager, Just Perfect Catering Ltd.
- Tony Sharkey, Director of Future Developments, Yorwaste.
- Jane Abson, Managing Director, Plastics Trading Ltd.